Customers do not only have shopping plans on Black Friday, but the online shopping craze carries well into Thanksgiving. Spread smiles and boost your sales by sending out Thanksgiving Emails to your precious customers, to make this holiday even more special for both your customers and your brand. So carpe diem and win your customers over with upbeat and engaging holiday email campaigns.
We have compiled the best ideas and tips for you so that you may send out the best Thanksgiving emails and make your holiday email campaigns a total success. So if you are here grab this chance to learn more about how to make your email game stronger, and attract hordes of customers. So let’s talk business and upgrade your marketing strategies, right after we go through the importance of sending out Thanksgiving emails.
The Importance of Thanksgiving Emails
Thanksgiving is the festival of togetherness, gift-giving, and gratitude, of course when these three elements of this holiday are grouped together, they result in shopping sprees. We are sure you would not want your business to not be a part of these shopping frenzies, therefore you need to grab the attention of your customers who are definitely willing to spend a lot of money, this season. Talking of money and sales, NRF recorded that last year, during the Thanksgiving season, the number of Americans who shopped in-store and online was 196.7 million.
Just look at the statistics which are bound to grow this year! The best way to turn these stats in your favor is to send out effective Thanksgiving emails to thank your customers, while introducing special offers, that compel them to shop from you. Below are some important ideas and tips for your company to get its share of holiday season sales, so dive right in:
The Best Time to Start Sending Out Your Thanksgiving Emails
Timing is everything when it comes to email campaigns. A very well-strategized holiday email campaign would be a flop if not timed properly.
· The Before
The best time to start sending your Thanksgiving emails is a few days before the holiday. People start shopping for Thanksgiving before the actual weekend, so it’s better to start sending out your emails a bit early to attract the maximum number of customers.
· The After
You can always stand out by extending the validity of your Thanksgiving promotions and offers after the festival. So after the holiday is passed, be the company that extends its Thanksgiving offers, even after the festival has passed. Be unique.
· And the In-Between
Now while you are sending your Thanksgiving emails, be sure to add a mention of the Black Friday discounts while you are at it. Including not only the present offers and Thanksgiving promotions but also upcoming ones is a great way to boost sales by attracting a huge market.
The Thank You Email Subject Lines
Make your subject lines catchy because this is what the potential and existing customers will first see when they get your Thanksgiving emails. Using enticing elements like emojis, Thanksgiving Wishes, and sale notions is the key to captivating thank-you email subject lines. Let’s explore these elements:
· Emojis
Some Thanksgiving-themed emojis you can use in your Thank you email subject lines are:
- 🍂 Fall Leaves
- 🦃 Turkey
- 🌽 Ear of Corn
- 🍁 Maple Leaf
- 🌰 Chestnuts
- 🍾 Popping Cork Bottles
- 🎃 Pumpkins
· Thanksgiving Wishes
You need to include these, but keep them short. “Happy Thanksgiving!” would suffice in most cases! Some other examples of Thanksgiving wishes you can use are:
- Have a Blessed Thanksgiving!
- Happy Thanksgiving Day!
- Have a Lovely Thanksgiving!
- Have a Bountiful Thanksgiving!
- Let’s celebrate Thanksgiving…
- Smile, Thanksgiving is here!
Keep your words of gratitude for the body of the email and not the subject line.
· Promotion Notions
Briefly introduce the Thanksgiving promotions or sales you are offering your audiences. This is bound to capture the attention of your customers and coerce them to read on.
The Contents of the Thanksgiving Emails
Right after you have put together effective Thank you email subject lines, it is time to figure out what to put in the content of your Thanksgiving email. These are some of the things you need to consider doing when writing email content that works wonders as your marketing strategy this happy holiday season:
· Words of Gratitude
Thanksgiving is all about being grateful for everything good in life, like your customers. So why not thank them in your holiday email campaigns particularly those that are Thanksgiving-themed? Show your customers how much you cherish them.
· Details of the Thanksgiving Promotions
For those Thanksgiving promotions or offers you briefly added to your “thank-you email subject lines,” be sure to give the details of those in the content of your email. The details of Thanksgiving promotions can include the duration of the sales and other terms and conditions related to them.
· Utilizing Humor
Use humor, because funny lines are often retained more in the human brain. However, there is a limitation to this element. Only use humor if it goes with the ambiance of your brand. Using humor while you promote medicine sales will be a bummer because medicines are something serious. If you do sell cosmetics, clothes, gifts, foodstuffs, etc. then you can always use humor in the content of your Thanksgiving emails. Go spread that laughter!
· Email Design
Play with your email design this happy season. Add fantastically festive imagery, short video clips, charming color schemes, and typography, as well as gifs to grab your customer’s attention. What more you can use in your holiday email campaigns is User Generated Content (UGC). For UGC you can use images of your present customers from Instagram or other social media posted with the hashtag or your brand to make your Thanksgiving emails personalized and memorable.
In a Nutshell 🌰
Holiday email campaigns are a remarkably brilliant way to be a part of your customers’ lives. In fact, you can tell them how much you value them and how grateful you are to have them, this happy holiday season by offering Thanksgiving promotions. This would not only make your company a beloved one among your consumers but also help you win in the competitive market by boosting sales. All this can be done by sending effectual Thanksgiving emails. Now that you have all the tips and tricks to make your holiday email campaign a success, order the best customer services from ECall Center Services, for the convenience of your customers as well as your company.
